Many system based online stores limit your ability to control your own profit margins – they do this through limiting or forbidding markups above a certain point, or by not allowing you to change the pricing at all.

Your Wholesale Jewelry Store gives you the ability to quickly and easily control your own markups. Your store will be pre-set to the Standard Wholesale Price for each item, but you can increase or decrease the markup through use of our simple controls.

You may change the markup percentage on the entire store through a single setting, or selectively change it for specific categories of products.

Individual pricing control is not available – but the inventory in the store is so large that this would not be practical to manage anyway, since the stock changes regularly.

You may also control pricing by customer group – this means if you have high volume customers whom you wish to give a separate pricing structure, you can do so.

You control the percentage of profit on the products in your store.

That is how it should be.